Monday, 6 December 2010

Analysis of 3 Digi paks

The first digi pak that i decided to analyse was a digipak from an artist that i have previously worked on and that is the digipak of Usher Raymond.


This album cover perfectly illustrates the genre of songs which usher sings which is R&B we see this through his mise en scene in the clothes that he is wearing. Furthermore in the beautiful girls that are surrounding him.

This the music video to which the album cover goes to and in the video you can see the relation between the digi pak the musicvideo and the genre of the song.


  • Another digipak i analysed was one from Daft punk in this Digi pak it is more font than image that gives the viewer an indication for which genre this belongs to, and through my research i have come up with the genre of techno, this is a vaguely fast up tempo genre. 


Another digipak i analysed was one from the artist 'Ne-Yo' immediently what draws the viewer in is the contrast in font size and the fact that all the letters are in capital also helps draw in customers. With this particular digipak is hard to distiguish the genre straight away but from the top of my head i would say this is urban music i get this indication from the style of hat the artist is wearing and also the colours involved in the digipak.

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